Lionel Collection ‘10 GOAT’ Syrah IGT Sicilia is a bold, fruit-forward Sicilian red wine from Lionel Messi’s personal wine label — named for his iconic number 10 jersey and the title that defines his career.
The Lionel Collection was created in collaboration with Argentinian and European winemakers to reflect Messi’s dual heritage: Argentine roots and a career built in Europe. The ‘10 GOAT’ range — Greatest of All Time — draws from premium growing regions, with this expression sourced from Sicily’s volcanic terroir, where the island’s heat and mineral-rich soils produce Syrah with distinctive intensity and dark fruit character.
Sicily’s IGT (Indicazione Geografica Tipica) classification allows winemakers to work outside the strict DOC varietal rules, giving this Syrah the freedom to express the grape’s full character — dark plum, blackberry, smoked meat, and Mediterranean herbs — without blending constraints. Aged in oak to add structure and spice, finishing with the warmth and length characteristic of Sicilian reds.
Tasting Notes
Nose: Dark plum, blackberry, smoked meat, and cracked black pepper with warm spice. Palate: Full-bodied with concentrated dark fruit, leather, Mediterranean herbs, and integrated oak tannins. Finish: Long and warming with dark fruit and pepper lingering.
Specs
Producer: Lionel Collection. Grape: Syrah. Appellation: IGT Sicilia, Sicily, Italy. Style: Full-bodied red wine. Size: 750ml.
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Frequently Asked Questions
What is the Lionel Collection?
A wine label created by Lionel Messi in collaboration with Argentinian and European winemakers, reflecting his dual heritage. The ‘10 GOAT’ range — named for his jersey number and Greatest of All Time status — sources from premium wine regions across Europe and Argentina.
What does IGT Sicilia mean?
IGT (Indicazione Geografica Tipica) is an Italian wine classification that designates wines from a specific geographic area without the stricter varietal or blending requirements of DOC/DOCG status. IGT Sicilia wines are grown in Sicily and often represent winemakers working outside traditional regional blending rules to express single varieties like Syrah at their fullest.
How does the Syrah differ from the Primitivo in the same range?
The Syrah is sourced from Sicily and delivers a darker, more structured profile with smoked meat, dark plum, and pepper character typical of the grape in warm Mediterranean conditions. The Primitivo comes from Puglia on the Italian mainland and tends toward richer, jammier red fruit with higher natural sugar concentration — a different regional expression of Italian full-bodied reds.
