Jack Daniel's Old No. 7 Tennessee Whiskey

Jack Daniel's Old No. 7 Tennessee Whiskey — the world's best-selling American whiskey, a sour mash Tennessee Whiskey crafted in Lynchburg, Tennessee through the Lincoln County Process: filtering new spirit through 10 feet of sugar maple charcoal before barrel entry to achieve the smooth, distinctive character that has made Old No. 7 a global icon since 1866.

Jack Daniel's Distillery was established by Jasper Newton Daniel in Lynchburg, Tennessee in 1866 — the oldest registered distillery in the United States. The core production method has remained fundamentally unchanged: a sour mash fermentation using the same grain recipe and yeast strain, distillation in copper stills, and then the step that separates Tennessee Whiskey from bourbon: the Lincoln County Process, where new spirit drips through 10 feet of tightly packed sugar maple charcoal before entering the barrel. That mellowing step is what produces the smooth, distinctive character that defines Old No. 7 and has made it the best-selling American whiskey in the world for decades.

The No. 7 moniker's origin has been debated for over a century — it is part of the brand's enduring mystique. What is not debated: at 80 proof, Old No. 7 is one of the most recognizable and consistently produced spirits on the planet.

Tasting Notes

• Nose: Caramel, vanilla, and toasted oak with corn sweetness, banana, and the subtle charcoal character that the Lincoln County Process imparts
• Palate: Smooth and approachable — caramel, brown sugar, vanilla, corn, and light wood spice; the charcoal mellowing rounds every edge
• Finish: Warm and medium with caramel and vanilla lingering cleanly

Specs

• Distillery: Jack Daniel Distillery, Lynchburg, Tennessee (est. 1866)
• Style: Tennessee Whiskey (Lincoln County Process)
• Mash Bill: 80% corn, 12% rye, 8% malted barley
• ABV: 40% (80 Proof)
• Size: 750ml

Browse the full Jack Daniel's collection at Wooden Cork.

Frequently Asked Questions

• Is Jack Daniel's bourbon? No — Jack Daniel's is Tennessee Whiskey. The Lincoln County Process (filtering through sugar maple charcoal before barrel entry) is the step that distinguishes Tennessee Whiskey from bourbon under federal and state law.
• What does Old No. 7 mean? The origin of the number 7 has never been officially confirmed by the distillery — it remains one of American whiskey's most enduring mysteries. Various theories exist but none has been definitively proven.
• Why is it so smooth at 80 proof? The Lincoln County Process charcoal mellowing removes harsh compounds before barrel entry, producing a smoothness that standard bourbon of equivalent proof doesn't achieve.