It should come as no surprise that one of the hardest working frontmen in rock and roll (multi-platinum selling Jackyl) is as active behind the scenes as he is onstage. Jesse James Dupree and his multi faceted entertainment company, Mighty Loud Entertainment, has created and Executive Produced the smash TruTV series Full Throttle Saloon, acts as general manager for Kiefer Sutherland's entertainment company, Ironworks, as well as runs an imprint label of his own as a part of the Universal Music system. Now Dupree is moving into the world of spirits after a successful launch of Jesse James America's Outlaw Beer in major midwest markets, whose major challenge thus far has been to keep up with the demand resulting from an unconditionally enthusiastic welcome from the beer-drinking public. "I have personally been responsible for millions of gallons of beer and whiskey that have been consumed over the years. It should have all been Jesse James Beer and Whiskey and from here on out, it will be! I may be the driving force that makes Jesse James Whiskey available, but it belongs to and is a salute to all of us outlaws who bust our knuckles 40 or 50 hours a week, and like to do things loud, proud hard, and honest.