Castle Brands, a developer and international marketer of beverage brands including Jefferson’s, announced that it has purchased $4.2 million of aging and new-fill bourbon.
This transaction brings Castle Brands total purchases of aging and new fill bourbon to $9.6 million for the current fiscal year.
“The continued investment in our aging bourbon inventory demonstrates our commitment to the Jefferson’s brand,” says John Glover, executive VP and COO of Castle Brands. “Jefferson’s is one of the top five selling premium small batch bourbons and the only leading small batch brand not owned by a major spirits company.”
“Growing our barrel inventory through opportunistic purchases, combined with our two new-fill programs, allows us to accelerate the growth of our Jefferson’s portfolio,” Glover adds. “We continue to build on the success of Jefferson’s and Jefferson’s Reserve through innovation and the introduction of new expressions, including the expansion of our wine finishes program and the launch of the next voyages of our Jefferson’s Ocean Aged at Sea bourbon, including Cask Strength and a ‘Wheated’ Ocean.”The post Castle Brands Buys $4.2M in Bourbon Stocks first appeared on Beverage Dynamics.