Bacardi’s New Flavored Rum

Bacardi USA just launched Bacardi Mango Fusion, a rum featuring a refreshing mango flavor backed by a hint of orange. Mango Fusion joins Bacardi’s lineup of flavored rums and is available nationwide in 750 ml size for a suggested retail price of $14.99, in addition to 50 ml, 200 ml, 375 ml, 750 ml, 1 liter and 1.75 liter sizes. The company is featuring a digital multimedia campaign, product sampling and other promotions to support the launch.

The post Bacardi’s New Flavored Rum first appeared on Beverage Dynamics.