Alcohol-free botanical spirit Borrago launches in UK

A new non-alcoholic botanical spirit called Borrago has launched in the UK as millions of imbibers pledge to give up alcohol for Dry January.

Borrago is a new alcohol, sugar and calorie-free spirit, which has launched with a mission to create “naturally delicious drinks for grown-ups”. The spirit can be used in the same way as gin or vodka, either mixed with tonic water or as a base for cocktails. Borrago founder, Tom Tuke-Hastings, said: “Non-alcoholic drinks choices have previously been seen as childish, sugar-laden and downmarket. I set out to create something sophisticated, that you can celebrate and even show off with.” Made from steam-distilled botanicals, Borrago is “fresh and zesty, with a heady nose that makes your mouth water, a complex and layered flavour with a long smooth finish”. The six hand-selected botanicals are individually distilled and processed. Tuke-Hastings said: “I decided to start Borrago because I have a love of food, drink and entertaining. With alcohol being a declining part of this, I struggled to find exciting grown-up non-alcoholic options and wanted to create something that would be delicious, grown-up and worth celebrating with.” London merchant Borough Wines & Beers last week launched its own non-alcoholic spirit that “mimics the aromatic profile and complexity” of gin.