Description

Tasting notes of anise, black cherry, cocoa.

Producer Description

Winc's story began in 2012 when we founded Club W: the world's first personalized wine club. We made the process of discovering and buying wine easier than ever - and as we expanded to other facets of the experience, we became so much more than a club.Our name and brand needed to reflect the full scope of who we are, what we do, and where we're headed - so we made the decision to rebrand as Winc. Today, Winc is reimagining every aspect of wine, from the art and science of winemaking to packaging and transport to how wine is sold, distributed, and ultimately enjoyed. We're doing all this as part of our quest to improve the experience for consumers, create a platform for artisanal winemaking, and build a grape-to-glass supply chain that's sustainable for the planet.As a brand, Winc embodies our founding goal to make wine approachable and accessible. It also encompasses a broader desire to make great wines with passion and pride, and to bring transparency, honesty, innovation, and curiosity to an industry dominated by opaque, entrenched conglomerates.The boldness of these goals notwithstanding, our brand is also a nod to the irreverent and distinctly optimistic spirit we've always had.