The Captain Morgan brand was founded in 1944 when the Seagram Company first started producing rum under the name Captain Morgan Rum Company. Seagram's CEO Samuel Bronfman purchased the Long Pond distillery from the Jamaican government, along with the rights to a rum by a Kingston pharmacy that sourced its spirit from the very same distillery, then spiced, aged, and bottled it. In 1985 the distillery was sold along with the rights to Captain Morgan. The brand came into Diageo's hands in 2001 and has remained under them since.
Captain Morgan has been sold in the US since 1984. Adorned with the iconic artwork by award-winning artist Don Maitz, it's one of the largest spirit brands on American soil and an instantly-recognizable classic. Distilled from sugar cane in continuous stills it is first aged for up to a year before the proprietary recipe of spices and flavors are added. Various indigenous Caribbean spices contribute to its distinct flavor profile.
The lineup has expanded considerably with various additions ranging from Pineapple and Coconut Rum to Captain Morgan Apple Smash, Private Stock, and several others. Captain Morgan Original Spiced Rum, naturally, remains their flagship offering.