Jose Cuervo unveils new Playamar flavours

Apr 6, 2021by Melita Kiely

Tequila brand Jose Cuervo has expanded the availability of its Playamar hard seltzers throughout the US and added two new flavours to the range: mango and black cherry.

The Jose Cuervo Playamar Tequila Hard Seltzer range initially launched in August 2020 with two flavours: lime and grapefruit. The range is now available nationwide. Each expression has an ABV of 4.5% and contains 90 calories per 12oz can (355ml). The range is priced at RRP US$11.99 per pack of four 12oz cans. Playamar Mango is said to have a citrus taste with a finish of creamy mango purée and agave. Playamar Black Cherry is described as having flavours of tart dark cherry with dried fruit, agave and a slightly woody finish. Furthermore, Jose Cuervo has also released a ready-to-drink Strawberry Light Margarita. Each serving contains 120 calories and has an alcoholic strength of 9.95% ABV. The cocktail is available to buy in a 1.75l bottle for RRP US$15.99. Tasting notes include sweet strawberries with hints of red currants and lime.