Global Brands debuts Gather RTD range

Spirits company Global Brands has expanded its ready-to-drink (RTD) cocktail range with bar-strength Gather cocktails.

Gather makes its debut with five flavours: Raspberry Ripple Daiquiri, Salted Caramel Banana Colada, Caramelised Pineapple Rum Punch, Spicy Mango Margarita and Chocolate Honeycomb Espresso Martini. Now available across the UK, Gather offers classic cocktail flavours with a twist, designed for a 'sophisticated yet laid-back drinking experience'. The RTD cocktails are offered in 150ml cans with ABV ranging from 12% to 14.9%. Emily Seddon, brand manager, said: "Gather caters to diverse preferences, led by industry insights that have influenced flavour, texture, price, design and ABV – providing venues and retailers with the ability to provide indulgent, bar-quality cocktails for their customers. “The flavours are inspired by classic cocktails, some of which have seen a resurgence in popularity over the past year, but with a decadent twist, designed to capture the attention of discerning foodies and cocktail enthusiasts.” With a suggested retail price of £3.50 (US$4.60) per can, the cocktails are available in mixed packs to both the on- and off-trade on Amazon and Global Brand's Good Time In website. Earlier this month, Global Brands was named the UK distributor of American Beverage Marketers' cocktail mixers.