In an effort to diversify the whisky category and offer an approachable expression to new whisky drinkers, Glenmorangie worked with bartenders to create X by Glenmorangie.
This new single malt Scotch can be paired with mixers for easy cocktails.
Inspired by the flavor possibilities by mixing whisky, Dr. Bill Lumsden, director of whisky creation for Glenmorangie, set out to make a sweeter style single malt, the company says.
The goal was for X by Glenmorangie to fill a role in mixed drinks that only need two to four ingredients.
This whisky has aromas of pear, vanilla, honeysuckle and oranges, the company reports, before a palate with orange sherbet and creme brûlée with notes of chocolate fudge.
The suggested retail price is $39.99 per 750-ml. bottle.The post X by Glenmorangie Launches as Mixing Scotch first appeared on Beverage Dynamics.