Johnnie Walker and HBO Licensing & Retail have introducing two new Scotch whiskies to mark the ending of the massively popular series “Game of Thrones.”
A continued collaboration with HBO, these limited-edition blends are inspired by iconic houses of Westeros – House Stark and House Targaryen – and are successors to the White Walker by Johnnie Walker limited-edition blend launched in 2018.
The two whiskies celebrate the relationship between the two houses, represented by their house sigils – the direwolf and the dragon – which adorn each bottle. As another nod to the complicated interactions between these two great houses in the show’s storyline, Johnnie Walker’s Striding Man uncharacteristically faces backwards on the A Song of Fire bottle, revealing a face-off with the Striding Man on the A Song of Ice bottle when paired side-by-side.
“Johnnie Walker and ‘Game of Thrones’ are an epic pairing. There is as much for people to discover and explore within the world of whisky as there is within the world of the show,” says Sophie Kelly, Senior Vice President, Whiskies Diageo North America. “Johnnie Walker A Song of Ice and A Song of Fire perfectly capture the essence of House Stark and House Targaryen, from the bottle designs to the unique Scotch whiskies within. Each new blend brings to life a different profile of flavors – one crisp and clean, the other rich and spicy. We hope people enjoy trying both while reliving the series with friends.”
Johnnie Walker A Song of Ice features single malts from Clynelish, one of Scotland’s most northern distilleries. The new blend has an ABV of 40.2%, and the bottle design evokes an icy setting with frosted blue and gray colors inspired by the North, known for its cold winters and frozen landscapes. Johnnie Walker A Song of Fire has flavors of subtle smoke from the peated malts of the Caol Ila distillery with an ABV of 40.8%. Inspired by the dragons of House Targaryen, the bottle design evokes a fiery setting with deep-red colors.
Johnnie Walker A Song of Ice and Johnnie Walker A Song of Fire are both available nationwide for a suggested retail price of $36 per 750-ml bottle.
The post Johnnie Walker Launches Two More 'Game of Thrones' Whiskies first appeared on Beverage Dynamics.