After an initial launch in travel retail and select Asian markets, Jack Daniel’s is officially introducing Jack Daniel’s No. 27 Gold Tennessee Whiskey to the U.S.
A double-barreled and double-mellowed expression of the classic Jack Daniel’s Old No. 7 Tennessee Whiskey, this spirit blends warm maple and toasted oak, the company says.
The process begins with maturation in new charred American white oak barrels. After, this whiskey goes into maple wood barrels. The final step is a second-time charcoal mellowing before being bottled.
“The natural amber hue, along with a scent of toasted oak and honey, offer an intricate texture and taste, making this whiskey a very distinct and luxury product,” says Jack Daniel’s Master Distiller Jeff Arnett.
Jack Daniel’s No. 27 Gold Tennessee Whiskey is now available across the U.S. for a suggested retail price of $99.99 per 750-ml. bottle.The post Jack Daniel’s Releases No. 27 Gold in the U.S. first appeared on Beverage Dynamics.