Belvedere Vodka Expands with Belvedere Organic Infusions

As the vodka category continues to shift towards all-natural ingredients and “healthier for you” products, Belvedere Vodka has launched Belvedere Organic Infusions.

The new range includes Lemon & Basil with a touch of elderflower, Pear & Ginger with a drop of Linden Honey, and Blackberry & Lemongrass with a hint of sage.

Each contains 100% organic real fruits and botanicals, the company says, while Belvedere’s organic Polish rye is 100% traceable.

Similarly, for Belvedere Organic Infusions, Belvedere sought out 100%-certified organic fruits, spices and botanicals for flavor extraction.

Belvedere Organic Infusions launch in stores on May 18 in Florida, Texas and New Jersey. The in-store date for New York and California is in June, while Ohio is July.

The suggested retail price for Belvedere Organic Infusions is $14.99 per 200-ml. bottle, and $35.99 per 750-ml. bottle.

This follows the recent launch of Belvedere Heritage 176 Vodka, which also taps into healthier drinking trends.

The post Belvedere Vodka Expands with Belvedere Organic Infusions first appeared on Beverage Dynamics.